Helzberg Diamonds – A Review
Our Rating 3.4 out of 5.
Compare Helzberg Diamonds with James Allen.
Helzberg Diamonds are one of the oldest jewelry retail stores in America, featuring some truly exquisite diamonds and engagement rings that are some of the best on the market.
The catch comes in with the Helzberg Diamonds engagement rings and jewelry costing much more than what you would find online at James Allen, or other reputable online retailers.
Through the beautiful quality of the stones and jewelry, is it worth a look at Helzberg Diamonds?
A Brief History
One of the oldest jewelers in America, Helzberg Diamonds opened their first store in 1915 in Kansas. The company celebrated its hundredth anniversary recently, a great accomplishment for any brand.
By 1958, Helzberg Diamonds had grown to have 15 stores across the mid-west in the United States, and now have more than 200 stores across states in the USA.
What Helzberg Diamonds Offer
Helzberg Diamonds do have some very regular diamonds on offer that should not be considered, however, one upside is the Masterpiece Collection. The Masterpiece Collection features AGS certified diamonds that come ready mounted. These diamonds are of outstanding quality and are visually beautiful.
The problem is that you cannot choose the setting you want to have these diamonds set into, so you are very limited with choice. While the diamonds are exceptionally stunning, they really aren’t worth it if you cannot choose your ideal mounting.
What Makes Helzberg Diamonds Stand Out?
Masterpiece Collection – As mentioned, the Masterpiece Collection has some incredible quality diamonds that are very difficult to match elsewhere.
Brick and mortar - Helzberg Diamonds offer customers the chance to view the jewelry and engagement ring up close and personal. This saves some worry experienced when buying online, and it is always comforting to know you can take your ring back to an actual store if there is a problem.
Engagement rings–There are some beautiful engagement rings for sale from Helzberg Diamonds. Some are already set, which could pose a problem for customers, while others can be set with different stones to personalize the ring more.
Lab-grown diamonds – For those who do not want to spend as much money on a mined diamond, Helzberg Diamonds do offer lab-grown diamonds. These are considerably cheaper and almost impossible to tell the difference from a mined diamond with the naked eye. They are also more environmentally friendly.
Experience – Being in the industry for over 100 years, Helzberg Diamonds have great experience in the industry, and this shows through their expert craftsmanship.
Helzberg Diamonds Pricing
Unfortunately, Helzberg Diamonds fall very short when it comes to pricing. There really can be no fair comparison between them and James Allen, or even Blue Nile, as the two online stores will provide you with a great quality ring for much less of a price.
The issue as well comes in with the fact that many of the diamonds offered by Helzberg Diamonds do not come with proper certification, such as a certificate from GIA or AGS. In the long run, this could bring the value of your diamond down, especially when you are paying such a premium price for the diamond.
On the Helzberg Diamonds site, you are able to customize a ring by starting either with a diamond, gemstone or a setting, choosing one of each. This gives customers the opportunity to choose the perfect diamond, using the very detailed filtering options, and one of many settings to create the perfect ring.
The custom order stage of the website is very easy to use, and the steps are clear enough to follow to finish the design of a ring.
You are also able to search custom designed rings on the site to give you a better idea and some inspiration on what you might want in a ring.
Website Ease of Use
The website is a delight to use, with an easy interface and navigation that allows you to travel quickly to the page you want to view. The engagement ring section of the site is broken down by different filtering options, as well as the opportunity to view the different collections available.
You are also able to learn about diamonds, lab-grown diamonds and other important jewelry information on the site that can help with the purchasing process.
Overall, the website it clean and elegant with a great design that clearly shows all the information you might need when viewing an item of jewelry.
The customer service in-store at Helzberg Diamonds is often subpar and definitely does not live up to the long-time history that has gone into the brand name. However, online you will be able to find better support from staff that is slightly more clued up in all things diamonds.
Fulltime Customer Support – There is a permanent chat button on the online site that allows you to send out queries to customer support, which will reply with a solution or help in a short period of time.
Return Policy – Helzberg Diamonds have free online and in-store returns, where customers can decide to return or exchange their rings within 60 days of the purchase date, in like-new condition.
Lifetime Jewelry Care Plan – Your engagement ring will be covered for cleaning and inspection every six months with the Lifetime Jewelry Care Plan. You will need to sign up with your purchase and ensure that your item is checked every six months to continue to qualify.
Helzberg Diamonds Financing Options
Helzberg Diamonds offer a few financing options, these include the Helzberg Diamonds Credit Card, Helzberg Diamonds Private account as well as Progressive Leasing.
The Helzberg Diamonds Credit Card offers expanded buying power, give customers exclusive offers and can be applied for online or in-store. The credit card is also interest-free if paid off in 6 months, interest-free if paid in 12 months on purchases over $999 and an interest of 9.99% APR is charged on purchases of $1,999 over 36 months.
All these options have different benefits, so it is better to chat with a customer care agent who can guide you to choose the right one.
Why You Should Choose Helzberg Diamonds
- Beautiful diamonds in the Masterpiece Collection
- Lenient return policy
- Lab-grown diamonds offered as an alternative to mined diamonds
Helzberg Diamonds – Not the Best Option
While you cannot deny the stunning quality of some of the diamonds offered in the Masterpiece Collection, you will be able to find a similar quality item for a much lower price online at James Allen or Blue Nile.
Unless there is a great necessity for you to purchase an engagement ring at Helzberg Diamonds, you should probably stay away and take your business online, you will stretch your budget further and receive a far better customer experience.