Christ Jewelry – A Review
Our Rating 3.8 out of 5.
Compare Christ Jewelry with James Allen.
Christ Jewelry store is a German powerhouse in the diamond and jewelry industry, but it is very difficult to understand why. The stores are not particularly luxurious, or even pleasant to visit at all. The sales staff does nothing to remind you of the fact that you are purchasing something of substantial proportions, and the quality of the diamonds and the prices they hold are quite honestly, shocking.
There is no good reason why you should visit Christ Jewelers to purchase a diamond engagement ring. To get the best value for your money, and the best diamond engagement ring, you should visit James Allen or Blue Nile online. Blue Nile has operations in Europe, so you don’t need to expect any additional taxes or problems with returns.
A Brief History
Christ Jewelry has a fairly long history and has made a name for itself within the German jewelry industry. The company was established over 150 years ago in Frankfurt by Wilhelm Alexander Christ, and from then it has grown to nearly 210 stores, which bring in over 400 million Euros a year.
The jeweler does not, however, bring in this revenue mainly from diamond engagement rings, but instead watches and other jewelry that they stock.
What Christ Jewelry Offer
A small saving grace for Christ Jewelry is that some of the diamonds they sell are fairly decent. Yes, some should not be purchased, especially considering the high cost, but there are other diamonds sold by the company that are not too bad, and their selection is quite vast. However, a big factor to note is that these diamonds are not sold with GIA certification, so you cannot be too sure if the grading report offered is true to what the qualities of the diamonds really are.
Other than the diamonds, there is nothing that Christ Jewelry offers. The stores are pretty depressing, with outdated décor and more of a mall retail feel, and the sales assistants do not offer any substantial help to customers, either being unaccommodating to a point or not having a fair amount of diamond knowledge in order to assist customers the way they should.
What Makes Christ Jewelry Stand Out?
Market leader – Christ Jewelry do hold a place as a leader in the jewelry industry in Germany, due to many years in the market and with a strong customer base for other jewelry and watches.
Diamonds – Apart from their other downfalls, Christ Jewelry does have some decent diamonds available. However, although these diamonds can pass as good quality, the prices are way too high and do not give the diamonds the value they deserve to be sold with.
Customer service – Customer service at a Christ Jewelry store really is nothing to write home about. The experience you can expect can be similar to what you would find shopping at an appliance store or shopping for clothes. There is nothing special or stand out at the Christ Jewelry stores.
Christ Jewelry Pricing
You cannot expect to get good value for your money when purchasing a diamond engagement ring from Christ Jewelry. The prices that the diamonds hold, even the better quality ones, are much exaggerated. It is well known that physical jewelry stores cannot compete with the pricing of diamonds and jewelry found online at retailers such as Blue Nile or James Allen, due to overheads and wages, but the inflated premiums at Christ Jewelry take this to the next level. To make it worse, the diamonds sold at Christ Jewelry do not come with GIA certifications.
You will be far better off purchasing a diamond ring at Blue Nile, where you will save up to nearly 40% and more than likely get a better diamond engagement ring.
Christ Jewelry allows the customer to pair their favorite setting from the site to a diamond of their choice. There is also a service found in-store where jewelers at Christ Jewelry will revamp and reservice existing rings, to give them more of a modern look.
Website Ease of Use
The Christ Jewelry website is in German, but you will be able to translate the page using the translation on the browser you use. The site is mainly focused on watch sales, which is what the stores also push as well.
The website is very outdated and does not have a modern feel at all. Everything seems disjointed and it can be confusing finding the engagement rings you wish to view.
The good news is that there is a decent amount of imagery available for the rings, which helps you view the ring from many different angles, as well as on a model for a finished look.
There is a good amount of details on the ring, as well as a description from the editorial office, and very handy care tips specific to the ring.
Other information can be found easily at the bottom of each page, such as customer service and repair policies.
The customer service found in-store at Christ Jewelry is disappointing and does not motivate customers to make a purchase. However, they do seem to be making more of an effort online.
Delivery – Shipping is free for all orders over 40 Euros.
Returns – Items can be returned free of charge to any store for exchanges, refunds or store credit.
Service – There is personal on-site service offered in stores for repairs and inspection of any jewelry purchased from Christ Jewelry.
Christ Jewelry Financing Options
Christ Jewelry allows customers to pay in advance for jewelry, or to enter into a hire purchase agreement for purchase. This can be applied for in-store. Customers can also choose to pay using PayPal, Visa, MasterCard, Klarna, and Amazon Pay.
Why You Should Choose Christ Jewelry
- Decent diamond selection
- Not a pleasant experience received in-store
Christ Jewelry – High Prices and No Value
Christ Jewelry does have some fairly decent diamonds on offer, but they come with insane price tags that do not justify the purchase at all. The experience received in-store will not be a pleasant one, and there is absolutely no reason to spend that type of money on a disappointing experience.
Take your budget online to James Allen or Blue Nile where the service is spectacular and the diamond engagement rings are stunning and priced exceptionally fairly.
Here is the Official Website: https://www.christ.de/